.Todd Wetzel
Assistant Vice Provost, Student Life
Executive Director, Purdue Convocations & Elliott Hall of Music/Hall of Music Productions
Todd Wetzel directs highly visible programs and iconic facilities that serve as the dynamic intersection of student learning experiences, public engagement, cultural life and creative services for the Purdue University campus and community.
In addition to his leadership role as assistant vice provost, Wetzel serves as the executive director of Purdue Convocations and Elliott Hall of Music/Hall of Music Productions, Purdue's combined performing arts presenting organization and professional theatre management and production enterprise.
Wetzel’s portfolio also includes four student organizations that deliver powerful programming, pre-professional experience and student leadership development experiences: Convocations Volunteer Network (CVN), Live Events And Production (LEAP), Student Concert Committee (SCC), and TEDxPurdueU, along with a robust platform of internships across the enterprise.
In 2024, Wetzel launched the Creative Hub initiative to support the student-driven live music and performance scene with the creation of JamSpace—supported and outfitted rehearsal spaces for independent student bands—along with technical labs and programming to foster the development of production skills and new creative output. The Creative Hub also continues its much-beloved placement of outdoor pianos in prime locations across the campus.
From 2017-2021, Wetzel oversaw the historic Purdue Memorial Union (PMU) and Union Club Hotel enterprises through notable milestones including the $35 million transformation of the Union Club Hotel, an architectural and programmatic future vision study for the PMU and the $47 million transformation of the entire lower level of the PMU. Additionally, from 2017-2025, Wetzel oversaw the Office of Student Activities & Organizations (SAO), featuring more than 1,000 recognized student organizations and the professional staff who support them, and the Roger C. Stewart Leadership and Professional Development Department, which supports the development of students’ leadership knowledge and abilities, civic identities and professional skills.
Wetzel has conceived and delivered a wide array of world-class culture and discourse for students and the broader community, has partnered extensively across the academic enterprise to integrate visiting artists and thinkers into the curriculum, has extensive fundraising experience in the cultural sector and has demonstrated an entrepreneurial approach to his work. He began his Purdue career in 1997 in Purdue Convocations, becoming director of the department in 1999. Prior to his Purdue career, he served as director of the Valparaiso University Center for the Arts.
Wetzel has served as executive board member and treasurer of the Association of Performing Arts Professionals, the national/international service organization for the performing arts and entertainment industry and he has served on grant panels for the National Endowment for the Arts, the Indiana Arts Commission and other granting agencies. He was named Presenter of the Year by the North American Performing Arts Managers and Agents industry association in 2018. Wetzel holds a Master of Business Administration from the Krannert Graduate School of Management in the Daniels School of Business at Purdue University and a Bachelor of Arts in Music Enterprises from Valparaiso University.