Life as a professional artist inherently demands entrepreneurial prowess, particularly when it comes to acting. As an actor, you are your product, brand, CEO, and lead sales person. Much like developing an elevator pitch for a new venture, an actor needs to communicate who they are to an audience in a matter of seconds. It can be thrilling or terrifying depending on one’s preparation and confidence. Eric Emerick, a Certificate in Entrepreneurship and Innovation alumnus, who is making a career in film & television, recognizes that he has to “control his controllables,” and create his own luck as much as possible.
Life as a professional artist inherently demands entrepreneurial prowess, particularly when it comes to acting. As an actor, you are your product, brand, CEO, and lead sales person. Much like developing an elevator pitch for a new venture, an actor...