November 30, 2023

Today’s top 5 from Purdue University


‘Whatever I Want’ video makes its debut

The only barriers to what you can achieve should be the limits of your imagination. Check out a new video that follows one Boilermaker as she graduates from Purdue to pursue a limitless future, ready to tackle the world’s biggest challenges.

Media contact: Tim Doty,

Study: Hair care product chemicals can linger in the air in surprising amounts

The average morning routine for many Americans includes inhaling several milligrams of chemicals that may be harmful to their health. Nusrat Jung, an assistant professor in the Lyles School of Civil Engineering at Purdue University, discovered that several chemicals which are ubiquitous in hair care products linger in the air after use. A person can inhale a cumulative mass of 1-17 milligrams of potentially harmful chemicals in a single hair care session in their home, according to the “alarming” results from Jung’s team.

Media contact: Kayla Albert,

AP Video — Retail trends for the holiday season

Rodney Runyan, professor of retailing and the associate department head of the Division of Consumer Science in Purdue University’s White Lodging-J.W. Marriott, Jr. School of Hospitality and Tourism Management, explains current and future retail trends affecting consumers. Runyan says three things affecting retail trends are inflation, the restart of student loan payments, and uncertainty about the economy and inflation. Runyan also predicts increases in online shopping this holiday season.

Media contact: Trevor Peters,

Chipshub: An online platform for everything semiconductors

Purdue University is leveraging its expertise in scientific simulation tools to help the nation take the lead as the hub for semiconductors and chips research, development and manufacturing. The university is teaming with the state of Indiana, the U.S. Department of Defense and the international not-for-profit R&D center imec to unveil Chipshub, an online platform for semiconductor simulations, software, collaboration and workforce development.

Media contact: Brian Huchel,

Purdue laser innovations unleash precision, potential in laser-material interactions

Industrial manufacturers and academic researchers can use patented, innovative laser techniques developed at Purdue University to produce high-tech materials such as semiconductor oxide thin films and metals with high performance under extreme conditions and conduct ultrafine-scale manipulation of physical properties in nanomaterials.

Media contact: Steve Martin,

MORE: Recent AP video stories

Protecting pets during the holidays

Supporting homeless health this winter

Inside NASA’s proposed flagship mission to Uranus

About Purdue University

Purdue University is a public research institution with excellence at scale. Ranked among top 10 public universities and with two colleges in the top 4 in the United States, Purdue discovers and disseminates knowledge with a quality and at a scale second to none. More than 105,000 students study at Purdue across modalities and locations, with 50,000 in person on the West Lafayette campus. Committed to affordability and accessibility, Purdue’s main campus has frozen tuition 12 years in a row. See how Purdue never stops in the persistent pursuit of the next giant leap, including its first comprehensive urban campus in Indianapolis, the new Mitchell E. Daniels, Jr. School of Business, and Purdue Computes, at

Purdue University, 610 Purdue Mall, West Lafayette, IN 47907, (765) 494-4600

© 2015-23 Purdue University | An equal access/equal opportunity university | Copyright Complaints | Maintained by Office of Strategic Communications

Trouble with this page? Disability-related accessibility issue? Please contact News Service at