Purdue Extension sets Horticultural Business and Marketing Symposium

Flower producers, nursery owners and other agribusiness people will learn new marketing strategies during Purdue Extension’s Horticultural Business and Marketing Symposium, Feb. 23 in Danville. (Purdue Agricultural Communications photo/Tom Campbell) Download image

WEST LAFAYETTE, Ind. - Established agribusiness owners and entrepreneurs can learn how to expand their markets at Purdue Extension’s Horticultural Business and Marketing Symposium.

The event will be held Feb. 23, 8:15 a.m. to 4:45 p.m., at the Indiana State Fairgrounds, 1202 E. 38^th St., Indianapolis.

The event offers marketing training with a competitive edge for businesses ranging from nursery, land and turf operations to fruit and vegetable growers who sell directly to customers, including individuals, farmers markets and restaurants.

“The symposium is a day-long event where horticultural businesses will learn about the use of social media to sell, develop their marketing plans for 2017, how to deal with conflict in a family business and other key topics that contribute to their long-term success,” said Ariana Torres, assistant professor in the Department of Agricultural Economics.

Registration is $110 before Feb. 9. The cost includes lunch. Participants can register at the door for $150. To register early, print the registration form from https://api.ag.purdue.edu/api/DepotWS/File.ashx?t=f&i=50349 or contact Lori Jolly Brown at 765-494-1296 or ljollybr@purdue.edu.

Writer: Cheri Frederick, 765-494-2406, cfrederick@purdue.edu

Source: Lori Jolly-Brown, 765-494-1296, ljollybr@purdue.edu

Agricultural Communications: (765) 494-8415;
Darrin Pack, dpack@purdue.edu 
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