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Online Portfolio Management

Steps:

  1. Purdue Online makes recommendation to the Provost Committee based off pre-proposals, market research, and knowledge of the existing book of online business.
  2. Provost Committee will review the recommendation based on:
    1. Market research: enrollment projections, pricing, and market positioning
    2. Academic department: faculty initiated programs versus market driven
    3. Evaluation of online portfolio
  3. Provost Committee will resolve conflicts as they arise (market conflicts between campuses/programs, conflicts between offering departments).
  4. Provost Committee will make the final decision on how to proceed:
    1. Should we launch the proposed program?
    2. Who should launch the proposed program (campus/college/department)?

Questions to Consider:

Portfolio Management

  • Assess the overall program portfolio through continuous market research to keep it responsive to market: redesign existing programs, teach-out undesirable programs, and introduce new programs.
  • How does the program fit with the mission of the university?
  • Does the university have a recognized competence in this area, or will new faculty capabilities need to be acquired?
  • How does this program fit within our institution’s existing programs?
  • What existing or planned programs stack with the proposed program?
  • Are you moving a face-to-face program online or developing a new program?

Who is Involved:

Faculty (Initiator)
Provost Office (Collaborator)
Purdue Online (Collaborator)

Process Map:

Download the process map

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