Photo and Video

Learn best practices for preparing photos and videos, including recommended file formats, export settings in Adobe Photoshop and Premiere, compression with HandBrake, copyright metadata, and accessibility requirements such as alt text and captions. This section also includes hosting rules for internal versus external platforms.

Find out specifications for photos and videos within Purdue’s website blocks. Each entry lists recommended resolution; aspect ratios for desktop, tablet and mobile; and notes on responsive behavior such as scaling and cropping.

The photography toolbox offers Purdue’s official photo galleries and brand guidelines for visual storytelling. Access PhotoShelter galleries; see requirements for photo release forms; and get guidance on portraits, campus places and candids. Photography services are available for student life, research and institutional events; and location scouting tools can assist in setting up photo shoots. Free self-service headshots are available through the Boilermaker Station Welcome Center.

The video toolbox provides resources for producing accessible and on-brand video content. Access downloadable b-roll footage; find guidance on video release forms; and save templates for lower thirds, outros, captions and motion graphics. Specifications for sharing videos across social media platforms are included, along with location scouting tools to assist in planning on-site video production.