Fan Use

Unauthorized Use and Enforcement

A trademark infringement is unauthorized use or similar use of a trademark so as to cause the likelihood of confusion in the minds of the consumers about the source.

All licensed vendors are required to identify their product with the “Collegiate Licensed Properties Association” (CLPA) label. With this label, alumni, students, fans and supporters know they are buying a product of quality and authenticity that has been manufactured in accordance with university standards. At Purdue, net revenues generated through the sale of licensed merchandise support the university and athletic scholarship funds.

The university is prepared to enforce trademark infringements in order to protect its supporters and to protect the university’s assets against the possibility of dilution of its trademarks and their value.

If products or services that do not appear to be licensed by Purdue, please complete the Report a Violation form.