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Purdue Brand Studio / Digital / Getting Started / WordPress Site Settings

WordPress Site Settings

The Purdue WordPress theme provides flexibility while ensuring consistency with the brand. The settings allow the configuration of the header, footer, search options, breadcrumbs, templates and more.

Global Settings

  • Site title: The name of your site, such as college, department or office

The header anchors your site with Purdue branding while allowing space for departmental identity. From the dashboard, go to Appearance → Customize → Header.

Header Layout

Choose “Global with department name” if you want the Purdue brand displayed alongside your unit’s name.

Choose “Simple” if you want to display only the Purdue brand.

Optional Site Name

This option overrides the Site Title that is displayed next to the Purdue brand. Use this option if you require a different display name than the Site Title.

Optional CTA Button

This displays a single CTA button if using the “Global with department name” layout.

Menus

The header also supports Helpful Links and Quick Links, which appear under the hamburger menu. To enable them, create menus in WordPress and assign them to the correct header locations in the Customizer.

If your page requires a second navigation element at the top, open the page editor and look for the Second Menu Setting panel on the right. Check the box and select the menu you want to display. 

The footer is a flexible space for contact information, social links and navigation, ending with a branded Purdue signature. In the dashboard, go to Appearance → Customize → Footer to edit these details, including background images.

Each column of links in the footer is powered by a WordPress menu. Create the menus you need and assign them to each column within the Customizer.

The footer signature at the bottom is controlled through Appearance → Customize → Widgets → Footer Signature. If a widget is added by mistake, clear it. The theme will automatically revert to the default Purdue footer signature.

By default, the Purdue WordPress theme search box queries all Purdue websites. This is useful when your audience benefits from seeing results from other units.

WordPress Default Search

If you want searches to return only results from your site, go to Appearance → Customize → Search Options and select WordPress default search. From this panel, you can also:

  • Customize the placeholder text in the search bar
  • Adjust the list of suggested search items

These controls allow you to align search behavior with your audience’s needs.

Google Custom Search

This option returns results from across all Purdue sites. A custom Google search ID can be used. Note that if you select Google Custom Search, you will need to create an empty page on your site, name it Search and select the Search template as its template.

Alert Widgets

The site can have two kinds of alert widgets: an alert showing at the top of the page and an alert that is overlayed on top of the page. When the alert is active, it will be displayed on every page.

  • Page Top Alert: This alert displays a gold bar with a message at the top of the page. To activate, go to Appearance → Customize → Widget → Page Top Alert. Add a paragraph block to the widget area.
  • Alert Page: This alert displays an alert overlay when the page loads. To activate, go to Appearance → Customize → Widget → Alert Page and add Alert Page block to the widget area. You can customize text, button, image or video. The alert also supports a one-time display option after it is dismissed.

Footer Signature

See Site Footer.

Page Settings

Breadcrumbs improve wayfinding by showing visitors where they are within your site. From the page editor, look at the right-hand panel and check the box to enable breadcrumbs.

For posts, breadcrumbs require additional setup. The theme integrates with the Breadcrumb NavXT plugin, which lets you assign parent pages and refine breadcrumb trails.

The theme includes five starter templates designed to help you launch pages quickly while maintaining Purdue’s design standards:

  • Storytelling homepage
  • Pragmatic homepage
  • Storytelling landing page
  • Pragmatic landing page
  • Story detail page

To use a template, create a new page, open the block editor, click the blue plus button in the top left, select Patterns and scroll down to Templates. Clicking one inserts the full layout into your page.

These templates are meant to be flexible. You can remove blocks, add new ones or rearrange the layout to fit your content. Think of them as a Purdue-branded foundation that you can build on.

For advanced users, the page editor includes optional fields at the bottom for custom CSS and JavaScript. These fields allow lightweight customizations on a page-by-page basis. Because custom code can affect accessibility and performance, we recommend using this feature sparingly and only with development support.

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Last modified: July 14, 2026

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