Purdue’s Kelly Hiller named 2026 Inspiring Women honoree by Campaign US

Kelly Hiller has been honored by Campaign US for her role in advancing bold, barrier-breaking brand strategies at Purdue.

WEST LAFAYETTE, Ind. — Kelly Hiller, Purdue University’s chief marketing officer, has been selected as a 2026 Inspiring Women honoree by Campaign US — a recognition that celebrates leaders and rising stars breaking boundaries across creativity, media, technology and communications.

Hiller leads Purdue Brand Studio, the university’s centralized in-house brand and marketing agency, and was recognized for advancing bold, barrier-breaking brand strategies that have reshaped how public universities build and activate their brands.

“Kelly is an exceptional leader whose vision consistently elevates Purdue’s voice on a national stage,” President Mung Chiang said. “Her work not only advances our university but also sets a standard for how organizations communicate with impact.”

As CMO, Hiller led a cultural transformation that unified strategy, brand and creative under Purdue Brand Studio’s collaborative model, setting a new standard for higher education marketing through record-breaking activations and new content formats. Her efforts have led to national recognition for Purdue, including No. 6 Agency in the World by Muse (2025), No. 1 Most Recognized Public University in the U.S. by American Caldwell (2025) and four consecutive “Brands That Matter” honors from Fast Company.

Hiller is being recognized alongside marketing executives from Ancestry, Patrón Tequila, Samsung Electronics America and Ulta Beauty, placing Purdue among major global consumer brands and underscoring the university’s growing influence on the national marketing stage. She and other Inspiring Women honorees will be recognized by Campaign US during an April 23 ceremony in New York City.

About Purdue University

Purdue University is a public research university leading with excellence at scale. Ranked among top 10 public universities in the United States, Purdue discovers, disseminates and deploys knowledge with a quality and at a scale second to none. More than 106,000 students study at Purdue across multiple campuses, locations and modalities, including more than 57,000 at our main campus locations in West Lafayette and Indianapolis. Committed to affordability and accessibility, Purdue’s main campus has frozen tuition 14 years in a row. See how Purdue never stops in the persistent pursuit of the next giant leap — including its integrated, comprehensive Indianapolis urban expansion; the Mitch Daniels School of Business; Purdue Computes; and the One Health initiative — at https://www.purdue.edu/president/strategic-initiatives.

Media contact: Trevor Peters, peter237@purdue.edu

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