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November 15, 2012

Purdue Research Foundation receives 7 international awards

WEST LAFAYETTE, Ind. - The Purdue Research Foundation and its Purdue Office of Technology Commercialization received seven 2012 MarCom awards in the international competition that honors excellence in creativity, design, writing and publication of marketing materials.

The awards are administered by the Association of Marketing & Communication Professionals, an international organization comprised of experts working in field of marketing. The Purdue Research Foundation received four platinum and three gold awards. A platinum award is the competition's highest honor. The foundation received awards in categories including annual report writing and design, Web site design and graphics, videography and technology transfer marketing materials.

Joseph B. Hornett, senior vice president, COO and treasurer of the Purdue Research Foundation, which manages the Purdue Research Park and the Purdue Office of Technology Commercialization, said the awards are indicative of the work being done by the foundation.

"The awards represent the hard work being conducted at Purdue Research Foundation and the accomplishments achieved in the areas of technology transfer and economic development," Hornett said.

The foundation was recognized in the following categories:

* Platinum award for Website (overall): "Purdue Research Foundation, Purdue Research Park and Purdue Office of Technology Commercialization."

* Platinum award for annual report/nonprofit (overall): "PRF Annual Report: Special Edition."

* Platinum award for annual report design (print): "PRF Annual Report: Special Edition."

* Platinum award for annual report (other): "Purdue Office of Technology Commercialization."

* Gold award for annual report (writing): "PRF Annual Report: Special Edition."

* Gold award for Website (graphics): "Purdue Research Foundation, Purdue Research Park and Purdue Office of Technology Commercialization."

* Gold award for videography: "Purdue Research Park 50th Anniversary Flash Mob."

A judge's published comment about one of the foundation's award-winning entries is "Annual reports come in all sizes and varieties. Through they serve a very important function for corporations, universities, nonprofits and NGO's, often they are not the most exciting publication off the presses. With a name like "Purdue Office of Technology Commercialization 2010 Annual Report," you would expect a technical and not-so-exciting report. But Purdue (http://www.prf.org) does things a bit differently. This annual report contains unique design techniques along with bold graphics and exceptional photography. If you were wondering what this office does, it commercializes the university's intellectual property."

More than 6,000 entries from around the world were submitted for awards in the competition to the Texas-based Association of Marketing & Communication Professionals. About 18 percent of entries received a platinum award. The mission of the awards is to honor excellence and recognize the creativity of marketing professionals.

Other 2012 MarCom Platinum Award winners include Carnegie Mellon Today magazine, IEEE Spectrum, Indiana University Robert H. McKinney School of Law, NASA, Texas A&M University, Ohio State University – College of Education and Human Ecology, U.S. Department of Labor, and University of Wisconsin – Oshkosh.

About Purdue Research Foundation

Purdue Research Foundation is a private, nonprofit foundation created to advance the mission of Purdue University. The foundation accepts gifts; administers trusts; funds research, scholarships and grants; acquires property; and negotiates research contracts on behalf of Purdue. In the 1990s, the foundation was charged with helping the university in the realm of economic development. The Purdue Research Foundation oversees the Purdue Research Park of West Lafayette, which is the largest university-affiliated business incubation complex in the country, and Purdue Office of Technology Commercialization.

Purdue Research Foundation contact: Cynthia Sequin, 765-588-3340, csequin@prf.org

Source: Joseph B. Hornett, 765-588-1040