Ethical Recruitment of Students (III.A.7)

Volume III: Ethics
Chapter A: Conduct
Responsible Executive: Provost
Responsible Office: Office of Admissions
Date Issued: November 1, 2023
Date Last Revised: N/A

Contacts
Statement of Policy
Reason for This Policy
Individuals and Entities Affected
Exclusions
Responsibilities
Definitions (defined terms are capitalized throughout the document)
Related Documents, Forms and Tools
Website Address for This Policy
History and Updates
Appendix

Contacts

Policy Clarification

Office of Admissions
765-494-1776 | admissions@purdue.edu

Campus Specific Questions

Fort Wayne: Office of Admissions
260-481-6812 | ask@pfw.edu

Northwest: Office of Undergraduate Admissions
219-989-2213 | admissions@pnw.edu

West Lafayette: Office of Admissions
765-494-1776 | admissions@purdue.edu

Report Violations

All campuses: Purdue Hotline
866-818-2620 | www.purdue.edu/hotline

Fort Wayne: Vice Chancellor for Enrollment Management
260-481-6140

Northwest: Vice Chancellor for Enrollment Management
219-989-2367

West Lafayette: Vice Provost for Enrollment Management
765-494-0752

Statement of Policy

Purdue University complies with federal laws and regulations regarding student recruitment and enrollment practices and establishes measures to prevent fraudulent and/or aggressive recruitment tactics of prospective students, including but not limited to Military Service Members and Veterans. These measures include the following:

No Inducements. The University does not offer any kind of inducement, including but not limited to gratuity, favor, discount, entertainment, hospitality, loan, transportation, lodging, or meal, to any individual or entity or its agents, for the purpose of securing enrollment of students or accessing federal financial aid or tuition assistance funds. Meals/food items may be provided as part of a group recruitment event and when the meal meets the requirements of the policy on Hospitality Expenses (II.A.1).
No Financial Incentives. The University does not provide any commission, bonus or other financial incentive based directly or indirectly on securing enrollment or federal financial aid to any person or entity engaged in student recruitment or admission activities, except that the University adheres to guidance from the Department of Education regarding compensation to third parties that provide a bundled set of services, which can include recruitment.
No High-pressure Tactics. University representatives do not engage in high-pressure tactics to recruit or secure student enrollment. High-pressure tactics include but are not limited to making unsolicited contact three or more times via phone, email or in-person communication, or engaging in same-day recruitment and registration.
No Material Misrepresentation. The University fairly represents the nature of its academic programs, financial charges, and employability of graduates. The University does not provide false, erroneous, or misleading statements that a recipient could reasonably be expected to rely on to their detriment.

Reason for This Policy

Purdue University is committed to ensuring that recruitment and enrollment practices adhere to the highest standards of integrity. This policy promotes compliance with federal regulations and U.S. Department of Defense restrictions.

Individuals and Entities Affected

All faculty, staff, offices, departments and units of the University system.

Exclusions

The University follows NCAA legislation on recruiting for intercollegiate sports. In the event of an apparent conflict between this policy and the NCAA, the University defers to NCAA legislation requirements when the prospective student athlete is not a Military Service Member or Veteran.

Regional Campuses may provide same-day recruitment and registration for applicants who are not Military Service Members or Veterans when all other stipulations of this policy are met.

Responsibilities

Office of Admissions (WL)

Administer this policy.

All Faculty, Staff and Volunteers

When involved in recruitment or enrollment activities, adhere to the requirements of this policy.

Definitions

All defined terms are capitalized throughout the document. Refer to the central Policy Glossary for additional defined terms.

Military Service Member
Individuals serving in the U.S. Army, Navy, Air Force, Marine Corps, Coast Guard, National Guard, or their respective reserve components.

Veteran
An individual who served as a Military Service Member and who was discharged or released under conditions other than dishonorable.

Website Address for This Policy

www.purdue.edu/vpec/policies/ethics/iiia7

History and Updates

November 1, 2023: This is the first policy to address this issue.

Appendix

There are no appendices to this policy.