Innovation & Creativity Management

Business innovation is nothing without great ideas. But creativity can be difficult to spark on a schedule. It requires a steady hand to manage the creative process and move it forward in a productive way. This course focuses on ways to manage creativity effectively and introduces a flexible and iterative innovation management process model. You will learn how to navigate a new product concept through all different stages: The Development stage of an Innovation Project; The Launch and Nurture Stage & the Launch and Project Review stage.


Course Objectives:

  • How to manage different types of innovation projects and how to gain your own understanding of the factors making it successful
  • The role of creativity for innovation and how individual and organizational creativity can be raised
  • The success factors on the level of an innovation project
  • The importance of soft skills and leadership capabilities for managing innovation successfully.


Recommended Background

  • Recommended for individuals wanting to improve their career qualifications as Product Manager , Engineer , Process Manager and Marketing Manager.
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Course ID

ED053

Skill Focus

Smart Business

Instructor(s)

RWTH Aachen University

Employee Type

Leadership, Change leaders

Method of Delivery

Digital

Estimated Effort

48 hrs

Cost

Audit Free


Certification is paid for $ 199.00 ; Full financial aid available for certification