Leadership Through Social Influence

Provided by: Coursera

The broad goal of this course is to provide learners with not only an extensive persuasion tool kit, but also with an understanding of how different tools are useful in different situations.

Course Objectives:

  • To address four broad topics of Influence: Influencing people’s personal attitudes
  • Social factors influencing behavior
  • Affecting people’s perceived ability to undertake the desired behavior
  • and inducing people to act on their existing intentions.

Recommended Background

  • Recommended for new and experienced leaders and managers at all levels

Course ID


Skill Focus

Smart People


NorthWestern University

Employee Type

Leadership, Change leaders, 1st level Supervisor

Method of Delivery


Estimated Effort

3 hrs



Can audit for free (no certification); Full Financial Aid Available for Certification