Taught by three of Wharton's top faculty in the marketing department, consistently ranked as the #1 marketing department in the world, this course covers three core topics in customer loyalty: branding, customer centricity, and practical, go-to-market strategies.
Course Objectives:
- To cover three core topics in customer loyalty: branding, customer centricity, and practical, go-to-market strategies.
Recommended Background
- Recommended for Marketing Professionals
Course ID
CA156
Skill Focus
Smart Business
Instructor(s)
University of Pennsylvania
Employee Type
Leadership, Change Leaders,New Applicants
Method of Delivery
Digital
Estimated Effort
10 hrs
Cost
33.25$/month
Can audit for free (no certification); Full Financial Aid Available for Certification