Innovation for Entrepreneurs: From Idea to Marketplace

Provided by: Coursera

Develop insights on navigating the innovation process from idea generation to commercialization. Build knowledge on how to create strategies to bring innovations to market. Develop an innovation portfolio and business model canvas for your venture.

Course Objectives:

  • To establish a framework for examining the innovation process, and quickly transition into exploring how to successfully bring innovations to market.

Recommended Background

  • Recommended for the working professional who wants to apply entrepreneurial thinking and methodology within their current organization or toward a new venture.

Course ID


Skill Focus

Smart Business


University of Maryland, College Park

Employee Type

Leadership, Change leaders, New Applicants

Method of Delivery


Estimated Effort

9 hrs


$ 39/month

Can audit for free (no certification); Full Financial Aid Available for Certification