Legacy Course Catalog
AGEC 526 - International Food And Agribusiness Marketing Strategy
Effectivity: | 01/12/2004 - Fall 2007 *** @ Purdue West Lafayette Traditional |
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Credits: | 3 |
Instructional Types: | Lec |
Usually Offered: | fal |
Short Title: | Intl Food/Agbus Mktg |
Description: | Students will develop their analytical, decision-making, and communication skills related to marketing management of food systems in the world economy. They will analyze a foreign market's potential and market entry strategies; compare consumer differences and similarities across markets; define issues related to marketing mix standardization or adaptation; and evaluate effects of economic, social, and legal environments on marketing strategy. |
School: | Agriculture |
Department: | Agricultural Economics |
Credit By Exam: | NO |
Repeatable Flag: | NO |
Temporary Flag: | NO |
Full Time Privilege Flag: | NO |
Honors Flag: | NO |
Variable Title Flag: | NO |
Fall 2007 *** indicates the course was still an active course and was transferred to the Banner Catalog effective Spring 2008. This course was not expired Fall 2007.