Legacy Course Catalog
COM 256 - Introduction To Advertising
| Effectivity: | 08/28/2006 - 08/03/2007 @ Purdue Calumet Traditional |
|---|---|
| Credits: | 3 |
| Instructional Types: | Lec |
| Usually Offered: | fal spr sum |
| Short Title: | Intro To Advertising |
| Description: | This survey course provides the needed foundation for advanced courses in advertising, communication and marketing. The course examines the structure of advertising messages, how they are adapted to specific audiences, and the social settings in which they occur. |
| Department: | Communication And Creative Arts |
| Credit By Exam: | NO |
| Repeatable Flag: | NO |
| Temporary Flag: | NO |
| Full Time Privilege Flag: | NO |
| Honors Flag: | NO |
| Variable Title Flag: | NO |
Fall 2007 *** indicates the course was still an active course and was transferred to the Banner Catalog effective Spring 2008. This course was not expired Fall 2007.
