Legacy Course Catalog
GBI 340 - International Marketing
| Effectivity: | 01/10/2005 - 05/06/2006 @ Purdue North Central Traditional |
|---|---|
| Credits: | 3 |
| Instructional Types: | Ind Lec |
| Usually Offered: | fal spr |
| Short Title: | International Marketng |
| Description: | The study of international marketing and business emphasizing the important aspects of cross-cultural communication and the factors of the international marketing mix. Some of the topics covered include cultural dynamics, political environment, international legal environment, global market opportunities, global marketing strategies, and related case presentations. |
| School: | Professional Studies Division |
| Department: | Academic Business Department S&W |
| Credit By Exam: | NO |
| Repeatable Flag: | NO |
| Temporary Flag: | NO |
| Full Time Privilege Flag: | NO |
| Honors Flag: | NO |
| Variable Title Flag: | NO |
Fall 2007 *** indicates the course was still an active course and was transferred to the Banner Catalog effective Spring 2008. This course was not expired Fall 2007.
