Legacy Course Catalog

HTM 231P - Hospitality And Tourism Marketing-IUPUI

Effectivity: 08/20/2007 - 12/15/2007 @ Purdue West Lafayette Traditional
Credits: 3
Instructional Types: Ind
Usually Offered: fal spr
Short Title: Hosp & Tour Mrkt-IUPUI
Description: Provides students with a customer-oriented approach to marketing in hospitality and tourism. Techniques available to hotels, restaurants, tourism and travel businesses are described and evaluated, including packaging, the travel trade, advertising, sales promotion, merchandising, and personal selling.
School: College Of Consumer And Family Sciences
Department: Dept Of Hospitality & Tourism Management
Credit By Exam: NO
Repeatable Flag: NO
Temporary Flag: YES
Full Time Privilege Flag: NO
Honors Flag: NO
Registration Approval Type: Department
Variable Title Flag: NO

Fall 2007 *** indicates the course was still an active course and was transferred to the Banner Catalog effective Spring 2008. This course was not expired Fall 2007.

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