VizSeek visual search finds industrial products with just a photo

July 7, 2015  


The visual search engine displays items similar to the content of an uploaded photograph when a person searches for an industrial product. Imaginestics LLC launched VizSeek, which is available on desktop and mobile devices. (Imaginestics image)
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WEST LAFAYETTE, Ind. - A new visual search engine could help people find industrial products like electrical supplies, tools, hardware accessories, fans and HVAC systems, and lighting and plumbing fixtures faster and more accurately than conventional search engines.

VizSeek has been launched by Imaginestics LLC to help people find parts online, even when they don't know the name or product number. Instead, a user selects a category to search, then uploads a photograph of the item to be found. The VizSeek engine shows items similar to the uploaded photograph.

Jamie Tan, CEO and co-founder, said VizSeek could provide information about products in a timelier manner than other methods.

"How can a person find an industrial product on the Web if he doesn't know its name? When a person needs to replace a part or a product, whether it's a light bulb or a type of screw, he needs to know its name or model number. A person who doesn't know these could waste a lot of time browsing retail sites or conventional search engines until he finds what he needs. He only needs to upload a photo of the part to find it on," he said. "There are other online locations to search for industrial products and others that provide visual search, but ours is the only online location to find industrial products with a photo."

Imaginestics provides the search engine for free to the public. Tan said VizSeek is also available as a software-as-a-service solution for companies to subscribe to use visual search for their own products and 3-D models.

"Companies can either have a dedicated search site on the VizSeek platform, or they can use our application program interfaces to put the VizSeek visual search engine on their own sites and apps," he said.

VizSeek is available in browsers on desktop and mobile devices, with a mobile app to be released soon.

Imaginestics is headquartered at the Purdue Research Park of West Lafayette.

About Imaginestics LLC

Imaginestics is the creator of VizSeek, a visual search solution that is shaping the way the world searches. Imaginestics is a privately held company headquartered at the Purdue Research Park in West Lafayette, Indiana. More information on Imaginestics and its products is available at 

Purdue Research Park contact: Steve Martin, 765-588-3342, 

Source: Krisn Mahlke, 765-464-1700, 

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