PR expert on Subway celebrity spokesperson crisis
July 10, 2015
Krishnamurthy Sriramesh, professor in the Brian Lamb School of Communication, is an expert in global public relations, communication campaigns and corporate social responsibility. He can talk about the issues Subway is facing with the FBI interest in celebrity spokesperson Jared Fogle.
Possible topics Sriramesh can discuss include:
* Best public relations strategies during a time of crisis.
* Handling a public relations crisis via social and other media.
* What this means for Subway’s international brand.
* Personal vs. organizational communication crisis.
Sriramesh’s research focuses on public relations for development, corporate social responsibility and public relations, and the use of new media for public relations. He has contributed to documenting, for the first time, information about public relations in about 50 countries and regions of the world that had previously not been chronicled academically.
He is co-editor of “The Handbook of Global Public Relations: Theory, Research and Practice” and “Public Relations Research: European and International Perspectives, Culture and Public Relations,” and is the editor of “Public Relations in Asia: An Anthology.” He has won several awards for excellence in teaching and research.
Sriramesh is a Purdue University Faculty Scholar through 2017.
CONTACT: Krishnamurthy Sriramesh, ksriramesh@purdue.edu
News Service contact: Amy Patterson Neubert, 765-494-9723, apatterson@purdue.edu
Related website:
Purdue College of Liberal Arts: http://www.cla.purdue.edu/