Swing Photo

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CLIENT

Swing Photo

OBJECTIVE/GOAL

Purdue's softball team was unveiling a new stadium and to promote the season, a poster was created using the phrase "light it up."

RESULTS/POSITIVE OUTCOMES

We decided to attach small lights to the bat of Alyssa Koorsen to show her swing's motion and play off of the "light it up" phrase. Using a bulb exposure and rear-curtain sync, we were able to time the swing so that we showed its complete path and then froze Alyssa in the finishing position. This, coupled with three more of Alyssa's senior teammates, made the final version of the poster complete.

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