Purdue Day of Giving Proves a Huge Success for PVM

April 28, 2017

It was a whirlwind of a day for the College of Veterinary Medicine during the fourth annual Purdue Day of Giving on Wednesday, April 26. Purdue Day of Giving is a one-day online fundraising event for Purdue, which helps to raise money for the university's colleges, departmental units, and other campus organizations. The donation gifts poured in throughout the day, and the numbers kept growing until the clock struck midnight. At the end of the day, over $900,000 was raised for the College of Veterinary Medicine earning an eighth place finish on the leaderboard amongst other Purdue units. With a strong finish, PVM also attained bonus prize money with a boost from an hourly challenge win, amounting to over $4,000! All of the donations will go straight to veterinary programs, as well as scholarships for students and programs providing financial assistance for clients of the Veterinary Teaching Hospital. 

PVM students, faculty, and staff were encouraged to take part in Purdue Day of Giving's challenges throughout the day. Allyson Morton, administrative assistant in the PVM Office of Advancement, comments, "Our Advancement team tries to make the day fun and effective for our students, staff, and faculty, and we enjoy watching everyone having fun with us and engaging in the activities we provide." In the lobby of Lynn Hall, the team set up a fun photo backdrop with props encouraging social media participation, tables lined with cookies and coffee, and their Purdue Day of Giving headquarters.

Allyson, along with PVM Director of Development Tanya Finkbiner, PVM Manager of Development Operations and Donor Relations Cassandra Clore, and PVM Director of Advancement Chad Rohlfs helped rally participation throughout the day. Cassandra shared her experience taking part in the fundraiser, "Watching the numbers climb throughout the day was inspiring. When I saw that we, as a university, had surpassed last year's total and we still had five more hours…there really aren't words to express that feeling of awe. I'm so very lucky to work and live in such a philanthropic community."

In total, Purdue Day of Giving raised over $28 million for Purdue. Chad Rohlfs shares, "We are so thankful to our PVM family for the incredible support you have shown for Purdue Day of Giving! What an amazing day we had as your enthusiasm was truly contagious." From the College of Veterinary Medicine, thank you for turning Purdue Day of Giving into a Purdue Day of Thanking!

Even Lil BUB popped by on Twitter to show her support on the Purdue Day of Giving April 26.

Even Lil BUB popped by on Twitter to show her support on the Purdue Day of Giving April 26.

Writer: Natalie Weber, pvmnews@purdue.edu

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