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September 17, 2003

Krannert School ranks high in Wall Street Journal recruiters' poll

WEST LAFAYETTE, Ind. – Purdue University's Krannert School of Management MBA program ranks No. 11 overall, third nationally among public schools and fourth among small schools (under 500 students) in the Wall Street Journal/Harris Interactive annual recruiters' poll.

Complete results were published today (Wednesday, 9/17) in a Wall Street Journal special section, "The Top Business Schools," and online.

Ronald J. Alsop, a Wall Street Journal news editor, said the survey is unique because it rates business schools solely on the basis of how well MBA schools and their graduates meet the talent requirements of 2,200 corporate recruiters.

"We provided only the most important facts about the MBA programs and what corporate recruiters – the buyers of MBA talent – think of schools and their students," Alsop said in a news release. "It is the recruiter's opinion that really matters most to prospective students, who are returning to business school for one reason: to increase their marketability in a highly competitive job market."

Richard A. Cosier (KO-shur), Krannert School dean and Leeds Professor of Management, said, "Most MBA programs around the country are in the smaller category with fewer than 500 students, so the competition is fierce. To be ranked No. 4 in this category in the company of Dartmouth (No. 1), Carnegie Mellon (No. 2), Yale (No. 3) and Berkeley (No. 5) speaks well for Krannert."

Chuck Johnson, the Krannert School's director of professional master's degree programs, said, "Recruiters have traditionally valued Krannert graduates' quantitative abilities and work ethic. Those qualities stand us in good stead in any economy."

In the academic excellence rankings, the Krannert School ranked No. 3 in operations management. Indiana University's Kelley School ranked No. 3 in marketing and No. 2 in the consumer products industry.

IU ranked No. 12 in the overall top 50 business schools. Notre Dame's Mendoza School ranked No. 31

The top public schools in the survey were Michigan, North Carolina, Purdue, IU and Texas.

The Wharton School at the University of Pennsylvania topped the overall survey. Dartmouth was No. 2, and Michigan was No. 3.

Writer: Mike Lillich, (765) 494-2077,

Sources: Richard A. Cosier, (765) 494-4366,

Chuck Johnson, (765) 496-3668, cjohnson@mgmt.purdue.ed

Purdue News Service: (765) 494-2096;

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