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December 9, 2003

Purdue 'Steamin' South' Capital One Bowl posters offered for free

WEST LAFAYETTE, Ind. – A limited supply of posters commemorating the Purdue University Boilermakers' Jan. 1 appearance in the Capital One Bowl will be available for free beginning at noon today (Tuesday, 12/9) at several locations across campus.


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The black and gold poster features the Boilermaker Special with the phrase "Steamin' South," referring to the football team's bowl game against the Georgia Bulldogs in Orlando, Fla. The first printing of 4,000 of the 11-by-17-inch posters will be given away at four locations: Mackey Arena, rooms 60 and 15; Visitor Information Center, on Northwestern Ave.; Purdue Marketing Communications, South Campus Courts Bldg. D; and Purdue Alumni Association office, Purdue Memorial Union, Room 160.

"The poster has become a tradition, with this our seventh appearance in a bowl," said Jim McCammack, Purdue Marketing Communications' assistant director for graphic design. "This is our spirit poster to help the fans support the team and give them something to commemorate the occasion."

The posters will be available during regular business hours as long as supplies last. McCammack said the posters might be reprinted if the demand is great enough.

Writer: Reni Winter, (765) 496-3133, rwinter@purdue.edu

Source: Jim McCammack, (765) 494-2033, jmccammack@pmc.purdue.edu

Purdue News Service: (765) 494-2096; purduenews@purdue.edu

Related Web sites:
Bowl Bound
Steamin' South poster


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