GE to bring ‘Brilliant Tailgating’ to Purdue football game

October 30, 2015  

‘Brilliant Tailgating’ event to provide a great pregame visual of activities for journalists covering the game.

WEST LAFAYETTE, Ind. – Prior to the Purdue/Nebraska football game from 8 a.m. to noon on Saturday (Oct. 31), a free barbeque event and tailgating game will be highlighted by GE's 12-foot-tall, custom-built interactive barbeque smoker.

The event will be on the east side of Ross-Ade Stadium.

The goal of the event is to inspire students to learn more about how technologies are shared across multiple industries. To support this initiative, GE will have technology-based competitions for students.

Highlights and visual opportunities include:

*Barbeque: More than 1,000 pounds of pork will be slowly cooked throughout Friday (Oct. 30) in a cooker that is part traditional smoker and part experimental laboratory, and will be constructed of both steel and unconventional tubular laboratory glassware. It will feature a myriad of sensors and microcontrollers, which will constantly monitor all internal functions of both the smoker and the ingredients inside, and display real-time data visualizations on Predix-inspired GE software.

*Play Quantified Cornhole: A new spin on the familiar tailgating game of cornhole using software to determine the factors leading to the highest score. Players will see their digital twin as they toss the bean bag via sensors tracking the bag’s position and velocity through the air. Data will help players take the most optimized shots.

*Get into the Industrial Remix Challenge: Big data, advanced manufacturing and smart technology are intersecting everywhere, something GE does often with a dynamic set of hardware and software tools that can be mixed and matched. In the remix challenge, students will choose from three technologies out of GE’s Playbook and use their creativity to remix one technology with another.

This event is coordinated by GE, Purdue Research Foundation and the Anvil, a Purdue student and community startup center on the Purdue campus. GE previously hosted similar barbeques at Michigan University and the University of Notre Dame.


Media contacts: Tony Denhart, GE University Relations,

Cynthia Sequin, Purdue Research Foundation, 765-413-6031,

Purdue University, 610 Purdue Mall, West Lafayette, IN 47907, (765) 494-4600

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