Top 5 stories from Purdue University

‘Purdue News Now’
Purdue University announces the creation of a new institute developing lifesaving therapeutics and celebrates a record-breaking Day of Giving in this week’s edition of “Purdue News Now,” brought to you by Derek Schultz.
Plus, check out five good stories below you may have missed.
Purdue University celebrates record-breaking participation on 12th Purdue Day of Giving
After celebrating a record number of gifts during its 12th annual Day of Giving on Wednesday (April 30), Purdue University continues to set the standard for single-day fundraising in American higher education. Boilermakers around the globe were encouraged to “give back to the Old Gold and Black” throughout the 24-hour online, social media-driven fundraising effort, and their collective contributions brought in $105.1 million through 36,875 gifts for the university — bringing Purdue Day of Giving’s cumulative total since its launch in 2014 to $602.1 million.
Media contact: Erin Murphy, ermurphy@purdue.edu
Blazing a new trail for early-stage innovation: Purdue announces creation of Low Institute for Therapeutics (LIFT) through a generous gift by Phil and Joan Low
Prostate cancer. Malaria. Influenza. All diseases one step closer to eradication thanks to the tireless, lifelong efforts of professor Philip Low. Now he’s planning to usher his world-changing innovations into a new era. The creation of the Low Institute for Therapeutics (LIFT) was announced Tuesday (April 29) at an event on campus. The institute will work toward accelerating lifesaving therapeutics from the lab and into the world by funding necessary early-stage trials in partnership with Purdue University and Purdue Research Foundation.
Media contact: Erin Murphy, ermurphy@purdue.edu
New imaging technologies achieve real-time boundary detection, single-shot high-dynamic range imaging
Patent-pending imaging technologies created in Purdue University’s College of Engineering could be developed and commercialized for applications as diverse as medical imaging, autonomous navigation, surveillance, microscopy and advanced manufacturing. Qi Guo, assistant professor in the Elmore Family School of Electrical and Computer Engineering, leads teams that have developed two technologies: CT-Bound, a fast and robust boundary detection method that enables the discovery of structural information from extremely noisy visual data, and MetaHDR, a single-shot high-dynamic range (HDR) imaging and sensing system that eliminates the need for sequential captures in conventional HDR imaging.
Media contact: Erin Murphy, ermurphy@purdue.edu
AP video — Drug kills cancer cells, leaves healthy alone
Philip Low is the Presidential Scholar for Drug Discovery at Purdue University. In this video, he explains what the drug Pluvicto is and how it targets prostate cancer cells. Pluvicto is a targeted drug that carries radioactivity specifically to prostate cancer cells without causing damage to healthy cells in the body. This treatment was tested in patients whose prostate cancer had spread throughout their body. Thirty-eight percent of these patients showed a significant prolongation of survival, and many showed a complete elimination of all malignant lesions. This was accomplished with little to no damage to healthy cells in the body.
Media contact: Trevor Peters, peter237@purdue.edu
Steering committee announced for Purdue’s ‘Victories & Heroes’ campaign
On its 2025 Purdue Day of Giving, Purdue University announced the inaugural cohort of the Campaign Steering Committee (CSC), which will help guide the university’s most ambitious fundraising effort to date, “Victories & Heroes: Your Campaign for Purdue.” CSC members — dedicated alumni, parents and friends — will play a critical role in shaping and advancing the campaign’s success and will work closely with the Campaign Planning Committee, consisting of staff at Purdue University and Purdue for Life Foundation. CSC will also likely grow to around 50 families by the end of the campaign.
Media contact: Erin Murphy, ermurphy@purdue.edu
MORE: Recent AP video stories
The AP Newsroom (for AP members) and Purdue News YouTube channel (for all reporters) provide comments from Purdue experts on timely topics.
Watch them here
About Purdue University
Purdue University is a public research university leading with excellence at scale. Ranked among top 10 public universities in the United States, Purdue discovers, disseminates and deploys knowledge with a quality and at a scale second to none. More than 107,000 students study at Purdue across multiple campuses, locations and modalities, including more than 58,000 at our main campus in West Lafayette and Indianapolis. Committed to affordability and accessibility, Purdue’s main campus has frozen tuition 14 years in a row. See how Purdue never stops in the persistent pursuit of the next giant leap — including its comprehensive urban expansion, the Mitch Daniels School of Business, Purdue Computes and the One Health initiative — at https://www.purdue.edu/president/strategic-initiatives.