{"id":2960,"date":"2021-11-15T14:43:34","date_gmt":"2021-11-15T19:43:34","guid":{"rendered":"https:\/\/www.purdue.edu\/hhs\/news\/?p=2960"},"modified":"2021-11-15T14:43:35","modified_gmt":"2021-11-15T19:43:35","slug":"purdue-researcher-forecasts-holiday-shopping-trends-beyond-getting-an-early-start","status":"publish","type":"post","link":"https:\/\/www.purdue.edu\/hhs\/news\/2021\/11\/purdue-researcher-forecasts-holiday-shopping-trends-beyond-getting-an-early-start\/","title":{"rendered":"Purdue researcher forecasts holiday shopping trends beyond getting an early start"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"<p>The person who started the phrase \u201cit\u2019s the thought that counts\u201d probably didn\u2019t work in retail. 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