Why HTM?

Purdue's School of Hospitality and Tourism Management has established itself as a global leader in hospitality management education. Our school continues to lead as we take up the challenges of the 21st century, consistently ranking in the top 10 in the nation and recently earning the #1 spot in a longitudinal study of graduate hospitality and education with the Journal of Hospitality & Tourism Education. Our active students benefit from and contribute to our knowledge and experience as we engage together.

Some of our program's highlights are:
  • Three Research Centers in Foodservice, Lodging and Tourism
  • Concentrated Coursework: complete in as little as 2 years (MS) or 3 years (PhD)
  • Interdisciplinary: customize your coursework to best benefit your future research goals
  • Hands-on learning experience (internship) in lieu of a master's thesis
Purdue University is located in the West Lafayette, Indiana, right in the heart of the country. West Lafayette and neighboring Lafayette are vibrant and active communities with a very low cost of living. There's a constant stream of events and activities to attend in the community and on Purdue's campus, including our BIG Ten sports!


When you applied for college as an undergraduate, you may not have known exactly what you wanted to study, but graduate students know not only what discipline they want to enter but the exact area within that discipline in which they want to specialize. These goals can figure prominently in your application materials. At the School of Hospitality and Tourism Management (HTM), our graduate students are introduced to a breadth of knowledge about hospitality and tourism, but they specialize in one of many research areas:


  • Branding & Marketing
  • Business Strategy
  • Consumer Behavior
  • Corporate Social Responsibility
  • Cross-Cultural Study
  • Culinary Education & Training
  • Employee Wellbeing
  • Financial Management
  • Food Safety
  • Foodservice Operations
  • Heritage Tourism
  • Kitchen Equipment
  • Nutrition Labeling in Restaurants
  • Operational Analysis
  • Revenue Management
  • Rural Development
  • Service Innovation 
  • Service Quality in Healthcare
  • Socio-Economic Resilience
  • Strategic Management
  • Sustainable Tourism
  • Taxes on Tourism
  • Tourism Economics
  • Turnover & Workplace Behavior
  • Vacation Experience
  • Visitor Harassment


Explore our website to review the details about each of our programs, research areas and review the application requirements.

Student Spotlight

Hong Soon Kim | PhD Student

Hong Soon Kim
Hong Soon Kim, from Seoul, Korea, research concentration is in strategy and in human resource (HR) for the restaurant industry. Specifically, he examines how HRM is causally related to firm performance within the array of topics of: minimum wage, wage, CEO overconfidence, and CEO origin.

Why did you choose Purdue?

The Purdue HTM Graduate Program is literally the best graduate program. I knew that Purdue HTM provides well-structured graduate program that supports students to develop their research capabilities. I knew that guidance of the faculties at Purdue HTM is incomparable. They have strong professional background and are actively involved with number of research projects. I knew that learning from the best is the only way I can better myself as an academic researcher and as an industry leader.

What is your favorite fact about Purdue?

It's one of the safest campus in the U.S..

Career goal?

To become a researcher/professor in the field of Hospitality and Tourism Management.

Where do you spend most of your time on campus?

Marriott Hall. 

What apps, software, or tools can’t you live without?

Stata. I do most of my analytic work with Stata. 



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