{"id":4465,"date":"2026-03-24T20:17:41","date_gmt":"2026-03-24T20:17:41","guid":{"rendered":"https:\/\/www.purdue.edu\/futureengineers\/?page_id=4465"},"modified":"2026-05-12T18:36:16","modified_gmt":"2026-05-12T18:36:16","slug":"annual-report-2025","status":"publish","type":"page","link":"https:\/\/www.purdue.edu\/futureengineers\/annual-report-2025\/","title":{"rendered":"Annual Report 2025"},"content":{"rendered":"
\n
\n
\n

ANNUAL REPORT 2024-25<\/h1>\n
\n \n\n

OFFICE OF FUTURE ENGINEERS<\/p>\n\n <\/div>\n <\/div>\n <\/div>\n<\/div>\n\n\n\n

\n
\n
\n
\n
\n
\n
\n
\n 33,984<\/span>\n <\/div>\n
\n TOTAL APPLICATIONS<\/span>\n \n RECORD HIGH! <\/span>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n
\n
\n
\n
\n 34.9%<\/span>\n <\/div>\n
\n SELECTIVITY<\/span>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n
\n
\n
\n
\n 3,122<\/span>\n <\/div>\n
\n TOTAL FIRST-YEAR ENROLLMENT<\/span>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n<\/div>\n\n\n\n
\n
\n
\n
\n

updates from the office of future engineers<\/h2><\/div>\n \n
\n
\n

Letters from the Directors<\/h3> <\/div>\n
\n \n\n

<\/p>\n\n <\/div>\n <\/div>\n \n <\/div>\n <\/div>\n<\/div>\n\n\n

\n
\n \n\n
\n
\n
\"David<\/figure>\n<\/div>\n\n\n

David Bowker – Director, Office of Future Engineers<\/strong><\/h3>\n\n\n\n

The goal was 30,000 applications and we were super excited to be just shy of 35,000 total engineering applications (34,944) once the dust settled. That is a record, an incredible accomplishment, and puts us at the top for engineering demand in the country.  This in an environment where we are starting to see numbers decline in high school graduates and scrutiny increase on the value of a college degree. We were able to take a little bit of a breath and bring in a smaller engineering class of 3,122 across both locations, with our selectivity increasing to around 34%. There are many successes and certainly more challenges ahead as we navigate the ever-changing landscape of higher education.<\/p>\n\n\n\n

To learn more about specific enrollment numbers, our increased outreach within the state of Indiana, and specific efforts at Purdue in Indianapolis, please continue perusing through our report. We also have a feature on one of our alumna as well as a current engineering student. These students are the biggest reason that we do what we do – we are inspired by these bright, kind, funny, young whippersnappers who go on to make the world a better place!

Please reach out to me if any questions about the report or opportunities for us to collaborate together. Wishing everyone continued health and success for the future!<\/p>\n\n\n\n

<\/h3>\n\n\n
\n
\"Marilyn<\/figure>\n<\/div>\n\n\n

Marilyn Mangin – Director of Recruitment, Indianapolis<\/strong><\/h3>\n\n\n\n

The 2024-2025 has been a busy year for the Office of Future Engineers in Indianapolis. You ask, \u201cwhat has been happening?\u201d Well, I am both proud and appreciative to share our achievements. As we all know, July 1, 2024, was the official date of the transition from IUPUI to Purdue and what ensued after has been truly defined by collaboration. Collaboration with my College of Engineering colleagues in undergraduate education, most markedly the partnership with the Office of Future Engineers in West Lafayette, my graduate assistant, undergraduate peer counselors as well as many other colleagues across the Indianapolis and West Lafayette locations. <\/p>\n\n\n\n

We worked with intention to build a solid foundation for recruitment and yield efforts as we connected with students, families, and educators to create awareness of opportunities in Indianapolis. Messaging focused heavily on industry connections, experiential learning opportunities, small class sizes and the advantage of direct admission to a student\u2019s engineering major of choice. It was completely a team effort, and we were pleased to welcome 536 new students to the College of Engineering in Indianapolis for the Fall 2024 semester. 
<\/p>\n\n\n

\n
\"Chart<\/figure>\n<\/div>\n\n
\n
\n \n\n
\n
\n
\"\"<\/figure>\n<\/div>\n\n\n

<\/p>\n<\/div>\n\n\n\n

\n

<\/p>\n<\/div>\n<\/div>\n\n <\/div>\n<\/div>\n\n

\n
\n \n\n
\n
\n

EVENT AND VISITOR STATISTICS<\/strong><\/h3>\n\n\n\n
\n
\n
\n
\n
\n
\n
\n
\n 492<\/span>\n <\/div>\n
\n total events<\/span>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n
\n
\n
\n
\n 43,275<\/span>\n <\/div>\n
\n total event attendees<\/span>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n
\n
\n
\n
\n 1,733<\/span>\n <\/div>\n
\n Total Drop-in guests<\/span>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n
\n
\n
\n
\n 959<\/span>\n <\/div>\n
\n total phone calls<\/span>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n<\/div>\n\n\n\n

COMMUNICATION STATISTICS<\/strong><\/h3>\n\n\n
\n
\n\t\t\t
\n\t\t\t

Email Communications – West Lafayette<\/strong><\/h3>\n\t\t\t
<\/span><\/div>\n\t\t<\/div>\n\t\t\t
\n\n

Email Campaigns:<\/strong> 10
Overall Average Unique Open Rate:<\/strong> 75%\u00a0 (increase from 65%<\/em>)
Overall Average Unique Click Rate:<\/strong> 11%\u00a0 (increase\u00a0 from 7%)<\/em><\/p>\n\n<\/div>\n\t\t<\/div>\n\n

\n\t\t\t
\n\t\t\t

Email Communications – Indianapolis<\/strong><\/h3>\n\t\t\t
<\/span><\/div>\n\t\t<\/div>\n\t\t\t
\n\n

Email Campaigns:<\/strong> 15
Overall Average Unique Open Rate:<\/strong> 71%
Overall Average Unique Click Rate:<\/strong> 8%

Our email communications go out throughout the year to prospective and admitted students providing a wide variety of important information.\u00a0<\/p>\n\n<\/div>\n\t\t<\/div>\n\n

\n\t\t\t
\n\t\t\t

Website Traffic<\/strong><\/h3>\n\t\t\t
<\/span><\/div>\n\t\t<\/div>\n\t\t\t
\n\n

Unique Visitors:\u00a0<\/strong>82,500\u00a0 (increase of 3.5%)<\/em>
Top Visited Pages:<\/strong>\u00a0
1. Visit
2. Engineering Majors
3. OFE Home
4. Common Questions
5. Finances

Sources<\/strong>:
Direct: 58.23%, Google: 32.23%, Bing: 5.57%, Social Media: 2.13%, Chatgpt: 0.60%, Yahoo: 0.41%<\/p>\n\n\n\n

Our UNIQUE visitor traffic was in the tens of thousands this past year, and actual web sessions grew to the hundreds of thousands. That means many visitors came back several times to view our content. We are happy to report that our visit and majors pages saw the most traffic. Both pages underwent significant improvements in content and user experience last year.<\/p>\n\n<\/div>\n\t\t<\/div>\n\n

\n\t\t\t
\n\t\t\t

YouTube Traffic<\/strong><\/h3>\n\t\t\t
<\/span><\/div>\n\t\t<\/div>\n\t\t\t
\n\n

New Subscribers:\u00a0 <\/strong>500
Unique Video Views:<\/strong> 29,900\u00a0
Video Shares: <\/strong>623
Video Likes: <\/strong>452
Top Videos:<\/strong>
1. Engineering Live
2. FYE Podcast
3. Nick Student Experience
4. Facilities Tour
5. Industrial Engineering Podcast<\/p>\n\n\n\n

YouTube remains our primary social media channel for reaching prospective families. We know high school students are heavily engaged with video content, and we want to meet them there. This year, we introduced YouTube Shorts to our regular production. Shorts saw increased engagement and showed strong potential as a way to reach students.<\/p>\n\n<\/div>\n\t\t<\/div>\n\n

\n\t\t\t
\n\t\t\t

Purdue Engineering Podcast<\/strong><\/strong><\/h3>\n\t\t\t
<\/span><\/div>\n\t\t<\/div>\n\t\t\t
\n\n

Youtube Views: <\/strong>6,652\u00a0 35% increase
Spotify Impressions:<\/strong> 503<\/p>\n\n\n\n

The Coffee Break with Purdue Engineering Podcast rounded out its second year of production with traction and further engagement. Families and students are using our podcast as a resource for further information on our programs and majors within the College of Engineering.<\/p>\n\n<\/div>\n\t\t<\/div>\n\n

\n\t\t\t
\n\t\t\t

6 Live broadcasts for admitted students<\/strong><\/strong><\/h3>\n\t\t\t
<\/span><\/div>\n\t\t<\/div>\n\t\t\t
\n\n

Impressions:\u00a0 <\/strong>69,167
Unique Video Views:<\/strong> 8,573\u00a0
Click-through Rate: <\/strong>4.4%
Average Watch Time: <\/strong>17:20
Top Videos:<\/strong>
1. Welcome & Congrats
2. Applying to Purdue
3. Academic Success
4. Real World Experience
5. Alumni

Our live broadcasts with panelists and live audience Q&A are a perennial favorite. This past year was no exception as we saw thousands of prospective families log in and interact with us.<\/p>\n\n<\/div>\n\t\t<\/div>\n<\/div>\n\n\n

<\/div><\/div>\n<\/div>\n\n\n\n
\n

<\/p>\n<\/div>\n<\/div>\n\n <\/div>\n<\/div>\n\n\n

\n
\n
\n \n

indiana outreach<\/h1>\n \n
\n\n \n

Active Outreach (Boilermaker Gold)
Outreach attempted but not conducted (Gold Dust)<\/p>\n\n <\/div>\n \n <\/div>\n <\/div>\n

\n \"Indiana\n <\/div>\n <\/div>\n\n\n
\n
\n
\n \n

School Visits by the Numbers<\/h2>\n\n

\u202248<\/strong> total schools visited
\u202233 <\/strong>schools visited with meaningful interactions
\u202215<\/strong> schools visited \u2013 gave materials only
\u202245<\/strong> In-State Schools \/\/ 3 OOS Schools
\u20221295<\/strong>+ unique student interactions (excludes college fairs attended)
\u2022696<\/strong> students captured in Slate (school visits)
\u2022Plus 25<\/strong> students captured in Slate from the EV Grand Prix (Fall 24)
\u202253%<\/strong> capture rate; 60%<\/strong> capture rate excluding middle school-aged students<\/p>\n\n\n <\/div>\n <\/div>\n<\/div>\n\n\n\n

\n
\n
\n \n

county data<\/h1>\n \n
\n\n \n

Counties where applications increased or stayed the same from 2023-24 cycle to the 2024-25 cycle (Data from 1\/13\/25)

Red \u2013 0% change
Orange \u2013 +1-20%
Yellow – +21-40%
Green – +41-60%
Blue – +61-80%
Purple – +81-100%
Pink – + >100%Gold Dust<\/p>\n\n <\/div>\n \n <\/div>\n <\/div>\n

\n \"\"\n <\/div>\n <\/div>\n\n\n
\n
\n
\n\n
\n

student SPOTLIGHT<\/h2>\n <\/div>\n \n
\n
\n\n
\n \"\"\n <\/figure>\n \n <\/div>\n
\n

Whitney Fung<\/h3>\n \n \n\n

Hometown<\/strong>: Carmel, Indiana
Major<\/strong>: Motorsports Engineering

Expected graduation date<\/strong>: May 2028<\/p>\n\n\n\n

<\/p>\n\n\n \n <\/div>\n <\/div>\n\n <\/div>\n <\/div>\n<\/div>\n\n\n\n


What do you do for fun on and off campus?<\/strong>

I enjoy exploring Indianapolis and discovering new places around the city. On weekends, I like walking along the river, going to small concert venues, and attending Indiana Fever games. I also love visiting nearby state parks for a change of scenery and some time outdoors. On campus, I play on an intramural pickleball team and like attending social events hosted by student organizations as a way to meet new people and unwind after classes.<\/p>\n\n\n\n

What is your favorite part of working in the Office of Future Engineers (or a favorite memory)? <\/strong>

My favorite part of working in the Office of Future Engineers is getting to connect with prospective students and their families. It\u2019s really rewarding to share my own experiences in engineering and help students picture themselves at Purdue. I also enjoy working with the other Peer Counselors to come up with new ways we can improve our Engineering Information Sessions and better promote the College of Engineering in Indianapolis. One of my favorite memories was attending the 2025 I Can Be That – (Sports Edition) <\/em>event with Marilyn Mangin where we represented Purdue and shared our insights and encouragement with high school girls aspiring to work in sports. I have learned lots from Marilyn and it\u2019s amazing to see her dedication to her work and inspiring the next generations of students. <\/p>\n\n\n\n

What have you learned from working in OFE that you feel will help you in your future work? <\/strong><\/p>\n\n\n\n

Working in OFE has taught me a lot about adaptability and collaboration on a large scale. It is really exciting to see Purdue\u2019s investment in building the Indianapolis location especially as a student. As Peer Counselors, we are always thinking of ways to improve and prioritize personal engagement in our Engineering Information Sessions to build meaningful connections with prospective students. We want to stay true to helping students find the place where they will thrive. As the Indianapolis location grows, learning how to innovate, adapt, and carry projects in OFE has really helped me strengthen my problem solving and communication skills, which I know will be valuable in my future work. <\/p>\n\n\n\n

What advice would you give to a future engineering student? <\/strong><\/p>\n\n\n\n

Stay organized and keep up with your coursework, because it makes a big difference in the long run. Set clear goals for yourself so you always have something to work toward, both academically and personally. Networking and getting involved will open opportunities and allow you to build meaningful connections. Most importantly, be kind to everyone you meet. The engineering community is small, and a positive attitude goes a long way! <\/p>\n\n\n\n

What\u2019s next for you after graduation? (I know you may not know yet, but you can say what you are planning for a career path, etc.) <\/strong><\/p>\n\n\n\n

I\u2019m still exploring my options, but I hope to continue gaining experience with racing teams in the motorsports industry. I\u2019ve also always been drawn to the innovation behind motorsports and how engineers constantly push the limits of technology and performance. I\u2019d love to work with a team or company that develops advanced systems for high performance vehicles. <\/p>\n\n\n\n

<\/div>\n\n\n\n
\n
\n
\n\n
\n

alumni SPOTLIGHT<\/h2>\n <\/div>\n \n
\n
\n\n
\n \"\"\n <\/figure>\n \n <\/div>\n
\n

Emmalee Severson<\/h3>\n \n \n\n

Hometown<\/strong>: Westfield, Indiana

Major<\/strong>: Industrial Engineering
Minor: <\/strong>Management<\/p>\n\n\n\n

Graduation Year<\/strong>: 2021<\/p>\n\n\n \n <\/div>\n <\/div>\n\n <\/div>\n <\/div>\n<\/div>\n<\/div>\n\n\n\n

\n

<\/p>\n<\/div>\n<\/div>\n\n <\/div>\n<\/div>\n\n

\n
\n \n\n
\n
\n

Where are you now? <\/strong><\/p>\n\n\n\n

I work in telecom infrastructure construction as a program manager building fiber networks to connect communities with reliable internet. I live in Fort Collins, CO but work remotely to support construction crews across the country – I\u2019m even currently helping out with a fiber project at Purdue\u2019s Discovery Park! In my role, I\u2019m helping connect our operations teams with the different support groups and resources they need to keep the work going – anything from helping maintain fleet and equipment, creating reporting, and fighting the daily fires that come with the construction industry.<\/p>\n\n\n\n

Why did you choose to come to Purdue?<\/strong><\/p>\n\n\n\n

Growing up in Indiana, I actually never wanted to go to Purdue. I convinced myself I wanted to try something new and be far away from home and people I knew to get \u201cthe full college experience.\u201d Fortunately, I also knew I wanted to study Industrial Engineering, and that made Purdue pretty hard to ignore! When it came to my senior year and making final decisions, the choice was so obvious I hardly even know where else I would have gone if not Purdue. I visited and saw that yes I could attend a rigorous and well-respected engineer program, but my life didn\u2019t have to revolve around only engineering. I loved how diverse the student body was in every sense of the word. I loved the energy around Purdue sports. Mostly, I loved that while other schools I toured emphasized how difficult and competitive their engineering programs were, Purdue emphasized collaboration and real-world career preparedness.<\/p>\n\n\n\n

How did your time with OFE help prepare you for your career?<\/strong><\/p>\n\n\n\n

Working at OFE helped me realize how much I love the \u201cpeople\u201d aspect of engineering! As an IE, I knew I was interested in processes and a career helping build and improve them, but working in OFE made me realize how important it is that I\u2019m also centering people in the work I do. At OFE, every prospective student you talk to has a different experience shaping what led them to check out Purdue, and I loved hearing their stories and adapting what information I can give them to best support what they\u2019re looking for. I take that into my work everyday now and it definitely makes me a better employee and person – if you can get along with your construction crews, you can accomplish so much!<\/p>\n\n\n\n

What advice would you give to a future engineering student?<\/strong><\/p>\n\n\n\n

An engineering degree can do truly anything. Keep an open mind! I thought my dream job was working as an industrial engineer for an airline, so I got an internship with one\u2026in summer 2020. The world will throw curveballs at you but the foundation of an engineering degree will help you navigate them and give you so many new opportunities you didn\u2019t even think of. Finally, don\u2019t forget how important people are in engineering! It\u2019s easy to get distracted by the tech and the math and the science, but none of it happens without people behind it all.<\/p>\n<\/div>\n\n\n\n

\n

<\/p>\n<\/div>\n<\/div>\n\n <\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-4465","page","type-page","status-publish","hentry"],"acf":[],"aioseo_notices":[],"featured_image_src":null,"_links":{"self":[{"href":"https:\/\/www.purdue.edu\/futureengineers\/wp-json\/wp\/v2\/pages\/4465","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.purdue.edu\/futureengineers\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.purdue.edu\/futureengineers\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.purdue.edu\/futureengineers\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.purdue.edu\/futureengineers\/wp-json\/wp\/v2\/comments?post=4465"}],"version-history":[{"count":64,"href":"https:\/\/www.purdue.edu\/futureengineers\/wp-json\/wp\/v2\/pages\/4465\/revisions"}],"predecessor-version":[{"id":6787,"href":"https:\/\/www.purdue.edu\/futureengineers\/wp-json\/wp\/v2\/pages\/4465\/revisions\/6787"}],"wp:attachment":[{"href":"https:\/\/www.purdue.edu\/futureengineers\/wp-json\/wp\/v2\/media?parent=4465"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}