In February – March 2017, Purdue Extension will host the Michigan Farmers’ Market Manager Certificate Program in Indianapolis at the Marion County Extension office on the Indiana State Fairgrounds.
This program is offered as part of the Purdue Extension Initiative, Market Basket 360 where the full circle of market farmers, vendors and shoppers can connect with information, resources, tools and learning events to continue growing our farmers’ markets in Indiana.
Market Managers across Indiana are encouraged to attend this professional development program to learn more about market management. This educational program is a combination of in-person and online training events with more than 30 hours of learning, reflection and development.
Learning topics such as “Earning Financial Support for your Market,” “Collecting and Sharing Farmers’ Market Data,” and “Developing and Using a marketing plan,” are part of the comprehensive curriculum that demonstrate professional training for market management. Market managers will pursue leadership, communication, data collection, marketing and regulatory knowledge and receive a certificate of completion after attending all sessions including course work.
Market Managers are encouraged to attend this once/year professional training program to enhance their skills and knowledge as a market manager and connect with other market managers from across Indiana.
Purdue Extension is offering 20, $200 scholarships for the 2017 Training as part of the Market Basket 360 initiative. To be considered for the scholarship, market managers will need to be either a member of the Hoosier Farmers’ Market Association or the National Farmers’ Market Coalition (membership at any level) and will need to complete this online application.
2017 Schedule of learning events required for the Certificate:
Friday-Saturday February 10-11: In person two day workshop in Indianapolis (9:00 am – 5:00 pm each day)
Online Webinars are 6-8 pm unless otherwise indicated:
February 13, Avoiding Market Downfalls & Planning for Success
February 15, Earning Financial Support for your Market
February 17, Collecting & Sharing Farmers Market Data
February 20, Grant Writing & Financial Management
February 22, 3:30 – 5:30 pm, State-Specific Licensing, Regulations & Food Assistance Program
February 27, Developing and Using an Annual Marketing Plan
March 1, Planning for Events, Entertainment & Emergency Situations