The Farmers Market Forum is an annual summit of panel discussions, state-wide updates, and real-world applications. Because of global effects of the COVID-19 pandemic, this forum was held virtually. Please click the link below to learn more about the 2020 Farmers Market Forum and to watch the recorded sessions.
9:00 - 10:00 AM COVID: Adjustments and Successes
Jackie Leeuw, Ag Coordinator; Fishers Farmers Market Barbara Wilder, Market Manager; Broad Ripple Farmer Market
Vivian Muhammed, Vendor; The Elephant Garden Angel Frizzel, Market Manager; Corydon Farmers Market Hear from a panel of vendors and market managers on the lessons learned and the adjustments they made during the COVID-19 pandemic to have a successful market season.
10:10 - 11:10: Food Safety at Farmers Markets
Lisa Harrison, Training Specialists; ISDH, Food Protection Division
Food safety at Farmers Markets is important but the rules and regulations set out by the Indiana State Dept of Health are often confusing and not easily understood. Lisa Harrison with the Indiana State Department of Health, Food Protection Program, will provide information and updates on regulations for Farmers Markets including the Indiana Food Code, Home-based Vendor Code Rules and County Home Rule Authority. She will address common questions that come up each market season, and how you can be prepared to address those issues before they become problems.
11:20-12:20: County Health Dept. Cooperation
Leigh Rowan, House Bakery Lydia Armtrong, Gluten Free Creations
The success or failure of a local farmers market can be highly dependent on the relationship with its local health department. Vending at multiple markets, in multiple counties, can lead to numerous sets of rules to follow. In this session we will hear from vendors, their experiences, things that work well, and their hopes for the future.
The COVID-19 pandemic highlighted the availability and opportunity of online ordering systems for farmers markets; however, all systems are not created equally. Hear from vendors and managers about systems they used over the last market season and the pros and cons of each. Highlighting "Market Spread," "Market Wagon," and "Indiana Grown Platform."
2:00-3:00: Marketing Best Practices
Angel Frizzel, Market Manager; Corydon Farmers Market Many Wright-Jarrett, Director; Ft. Ben Farmers Market Damaris Iraheta, Bilingual Coordinator; Ft. Ben Farmers Market Philip Cornelius, Market Manager; Brownsburg Farmers Market
Marketing your business or farmers market is not an easy task and can be time consuming. Hear from successful vendors and market managers who engage with the community using various methods to successfully engage the community and increase the public’s participation.
3:10-4:10: Farmers Markets in Rural Communities
Carla Schenk, Market Manager; Posey County Farmers Market Ralph Holman, Market Manager; Steuben Farmers Market
Farmers Markets in rural communities have unique opportunities and challenges. In this session we will hear from markets that have taken advantage of those opportunities to overcome challenges to create and sustain markets in rural communities.