Co-branding with Multiple Entities
Occasionally, there is the need to represent multiple entities together in the marketing for events, programs, sponsorships and other activities. Purdue’s co-brand system provides a flexible format to represent these relationships. To simplify the process and avoid guesswork, we recommend putting the entity names in alphabetical order.
Per AP style, this would be the alphabetical order for the primary academic units at Purdue: College of Agriculture, College of Education, College of Engineering, Exploratory Studies, The Graduate School, College of Health and Human Sciences, Honors College, College of Liberal Arts, Krannert School of Management, College of Pharmacy, Purdue Polytechnic Institute, College of Science and the College of Veterinary Medicine.
For 2 Purdue groups that will be represented in the horizontal configuration, the standard official cobranded signature marks can be stepped and evenly spaced next to a single signature logo as follows:
For 3-7 Purdue groups that will be represented in either the vertical or horizontal configuration, custom versions using the correct font can be created by contacting Purdue Marketing and Media at firstname.lastname@example.org.
If you are not a designee but are seeking a logo, consult the following list to locate someone in your area who is authorized to create logos. Reach out to them by email.
If you do not see a designee listed for your area, please contact email@example.com.
For multiple groups that include non-Purdue entities, see examples below: