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University News Service is a gateway to communications
with external and internal audiences. In addition to
handling media relations, the office produces a variety
of e-newsletters for specialty audiences as well as
for faculty/staff of various schools/colleges and offices.
It also is responsible for a daily campuswide e-mail
news summary and a weekly e-mail summary distributed
to the news media.
The office manages the news and events sections for
the University’s home page and maintains an extensive
news Web site (http://news.uns.purdue.edu), which includes
a searchable archive of news and publishable photographs
dating back at least to 1994. The News Service also
plays a role in producing videos that are available
for viewing in the “On Camera” section
of its Web site. In addition, the office custom designs
dynamic news modules for offices around campus.
The materials produced by the News Service are the
foundation of numerous campus print and e-mailed periodicals
for alumni and friends, opinion leaders, government
officials, and faculty/staff. The office staff also
serve as communications and marketing consultants,
offering assistance with a full-range of communications
needs including communication plans and analyses, focus
groups, advertising, newsletters, and special events.
The office works closely with the vice president for
university relations on public affairs issues and crisis
communications, and its senior staff serve as spokespeople
for the University.
University News Service is home to the Purdue Speakers
Bureau, which matches Purdue faculty and staff with
community groups looking for speakers. As part of the
Speakers Bureau and the media relations component of
its mission, the News Service offers an online searchable
database of Purdue faculty, including short biographies,
their photos, their areas of expertise, and links to
recent news releases in which they have been involved.
The office provides free, custom-designed media training
workshops on topics ranging from the mysteries behind
publicity to interviewing, working with the media,
and speechwriting.
It is one of three offices on campus authorized to
distribute news releases for Purdue. The others are
Athletic Public Relations and Agricultural Communication
Service.
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