Purdue United Way Campaign to begin next week

September 3, 2014  


Purdue United Way

The Purdue United Way Campaign kicks off Sept. 11, and it aims to raise $755,000 for local human services agencies. (Photo provided)
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The 2014 Purdue United Way Campaign kicks off next week, and it aims to raise $755,000 for local human services agencies.

Called "Success Starts Here: Live United," the Purdue campaign begins at 11:30 a.m. Sept. 11 at the Printing Services Facility. There, area chairs and captains can pick up pledge cards and posters for the campaign, which ends Nov. 19.

The Purdue campaign's goal is about 15 percent of the United Way of Greater Lafayette Campaign's goal, which is $5 million. The theme of the Greater Lafayette campaign is education.

"United Way is a bridge that helps tackle the challenges of early childhood education -- including poverty, health, food and safety -- that leave children behind," says Leah Jamieson, chair of the 2014 Purdue United Way Campaign and the John A. Edwardson Dean of Engineering.  

"Year after year, the annual United Way campaign is stronger because of the generosity of Purdue faculty, staff, retirees and students. At the same time, many at Purdue benefit from local United Way services and programs. "

The Purdue campaign's vice chair is Julie Griffith, vice president for public affairs.

For more information about the Greater Lafayette campaign, view this video. Donations may be made via credit card or PayPal by visiting this page.

This year, the Purdue campaign includes a social media component. It involves a contest called "Where's Jamie?," which involves finding a hidden cardboard cutout of the stick figure from the video above. The cutout will be hidden in various places on campus each week throughout the campaign.

On Mondays, Purdue Today -- along with the Twitter accounts @PurdueToday and @LifeAtPurdue -- will publish a clue about the cutout's location that week. People on campus who find the cutout can take a "selfie" photo of themselves with it and bring it to the front desk of Dauch Alumni Center and receive a special prize. Those who do not have a smartphone can take the cutout to Dauch, where an employee will take their photo before giving the prize.

With the prize recipient's permission, Purdue staff will post the photos on social media accounts to promote the Purdue United Way Campaign. All United Way-related social media posts will carry the hashtag #PurdueUW.

Faculty and staff should note several incentives for new or increased donations;

* For every new or increased gift of $100 or more, the Eli Lilly Endowment and the Indiana Association of United Ways will give a dollar-for-dollar matching gift.

* Purdue Convocations will offer half-price tickets to "Academy of St. Martin in the Fields," a classical music concert that will take place in March, for increased gifts of $20 or more. This promotion is available on a first-come, first-served basis for the first 500 who qualify.

* New Vanguard donors will receive a free founder-level membership in Friends of Convocations. This is a $500 value.

For more information

* Purdue United Way office: 49-49240 or www.purdue.edu/unitedway.

*Purdue's 2014 campaign advocates, formerly called loaned campaign representatives, are John Sullivan, professor of aeronautics and astronautics and director of the Center for Advanced Manufacturing, and Carla Zoltowski, co-director of Engineering Projects in Community Service (EPICS). To schedule a United Way presentation, call 742-9077, ext. 221, or fill out the online form at www.uwlafayette.org/Schedule_An_LCR.html.

Writer: Amanda Hamon Kunz, 49-61325, ahamon@purdue.edu 

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