Faculty, students and programs in Purdue University’s Brian Lamb School of Communication benefit from an anonymous $2 million gift but portions of that gift will be matched with University funds, raising its value to $3 million.

The gift is divided into three parts:

Brian Lamb
  • $750,000 to create the C-SPAN Chair for a clinical professor with a specialization in political communication, social communication, media and networks, emerging technologies, or civic communication/engagement. This money will be matched by an equal amount though Purdue’s Faculty Excellence Challenge Match, designed to endow new professorships.
  • $250,000 to create the Lamb Scholars, providing undergraduate scholarships for Indiana students. This money will be matched by an equal amount through the Indiana Challenge Match, designed to help Purdue offer financial aid to Indiana students.
  • $1 million in unrestricted funds to be used by the Lamb School in pursuit of its strategic objectives. A focus will be on engagement opportunities and co-curricular experiences, such as those currently offered by Project Impact as well as projects that promote the use of the C-SPAN Archives in research and teaching. Project Impact is an experiential learning initiative in which students produce forums with historians, government officials, journalists, media executives and successful practitioners in their fields of interest.

School namesake Brian Lamb earned his bachelor’s degree in speech from Purdue in 1963 and received an honorary doctorate in 1986. He founded C-SPAN (Cable-Satellite Public Affairs Network) in 1977. Today there are three C-SPAN networks offering around-the-clock coverage of the political process.

The C-SPAN Archives, funded by C-SPAN, are located in the Purdue Research Park.