Chris Kowal is an assistant professor in Consumer Science and the Director of the Center for Professional Selling at Purdue University. Dr. Kowal teaches the selling and sales management capstone course and courses in customer service and nonverbal persuasion. Dr. Kowal's research focus is in nonverbal communication, specifically the persuasion of emotion, exploring the process of charisma, and emotional competence. Additional focus areas include sales, social perception, and facial expression and body language analysis. Dr. Kowal's research has been highlighted on international, national, and local media outlets including CNN, ABC News, NBC News, and CBS News. Prior to entering the academic world, Dr. Kowal worked as a political and marketing consultant and a top producing real estate agent in the Detroit market during a challenging economy.
Chris Kowal earned his B.A. in communication and political science from Oakland University in Rochester, Michigan, M.A. from the University of Connecticut, and Ph.D. degree from the University of Connecticut in Communication and Marketing, with a focus on the communication of emotions within persuasion.