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IPFW Business Plan Competition Pre-competition Program September 5, 12, 19, and 26 Preparing the Best Plan Northeast Indiana Innovation Center, 3201 Stellhorn Road, Fort Wayne IN |
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Date |
Time |
Topic |
Description |
Instructor |
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Wednesday, September 5, 12 |
6:00PM – 7:00PM |
Business Plan I: Boot Camp Basics Business Planning 101
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Discussion consists of the techniques and styles for communicating effectively in both written and oral forms the commercial potential for a new product, service, or technology. The participant is introduced to the art of communicating commercial potential briefly, precisely, and with emphasis. The discussion includes good practice in composing the plan and introduces the participant to online and other resources for assisting in composing the business plan. |
Remound Wright, Center for Entrepreneurial Excellence |
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Wednesday, September 5, 12 |
7:00PM – 8:00PM |
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The Do's and Don't's of the business plan. Critique of and best practices in composing the business plan. |
Karl LaPan, Northeast Indiana Innovation Center (NIIC) |
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Wednesday, September 5, 12 |
8:15PM – 9:15PM |
Financing and Capital Sourcing Options Business Planning 101
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Equity and debt financing. Professional and non-professional investors. Venture capital. Small business investment companies. Local capital sources. Commercial banks and U. S. SBA including SBA guaranteed lending program. Community development |
Bill Todorovic, IPFW School of Business |
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Wednesday, September 19, 26 |
6:00PM – 7:15PM |
Marketing Imagination |
Marketing essentials, research, strategy, and target marketing. Product, promotion, price, and distribution. Evaluating marketing performance. |
Zoher Shipchandler,
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Wednesday, September 19, 26 |
7:30PM – 8:45PM |
Sleuthing the Internet
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This is an orientation to online (electronic) resources that are useful in investigating commercial potential. They include URL's; search engines such as AltaVista, Excite, and Google; directories (Lycos, MSN Search); periodical, newspaper, and reference databases (ABI/Inform, Dow Jones, LEXIS-NEXIS); federal government data, FED-STAT; trade associations; online electronic resources of the national laboratories; useful online newsgroups and bulletin boards. Some discussion of data mining – looking for patterns within and among the contents of databases is included. |
Chris Pelz, Northeast Indiana Innovation Center (NIIC) |
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Times to be scheduled between October 8 and 29 |
Sign Up Available |
Business Plan III: Critiquing the Plan |
Session in which participants volunteer a public presentation of their plans for the purpose of constructive critique. |
Program instructors |
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