How to Build a World Class Brand
Jason Fried
President and Founder of 37signals
Tuesday, March 23, 2010
6:00 PM
Krannert Auditorium, Room 140
Jason Fried is the president and founder of 37signals, a Web interface design and usability consultancy based in Chicago. He spearheaded the concepting, design, and development of Basecamp, 37signal’s web-based project management tool for designers, freelancers, and creative services firms.